Social media can be a great way to reach potential customers and build loyalty with existing ones. But it can also be completely overwhelming. There’s so much to learn and understand and linking that to a solid social media strategy can seem like an impossible task.
Dotti Media are experienced public speakers and workshop presenters. With an in depth working knowledge of social media best practices, they can tailor this workshop to suit any group – large or small.
In this custom workshop we start with an introduction to social media and understand why it is essential for your business to have a social media presence. We’ll explore the ‘why’ of your business and define your customer & find your brand voice.
We delve deep into how Facebook can be an effective marketing tool for business owners and how to set it up correctly for business use. We’ll cover Facebook Advertising and how businesses can effectively advertise on a budget. We’ll then look at how other social media platforms can be used by businesses and free online tools for creating and sharing content.
This workshop can include:
- Introduction to social media
- Understand how to sell your business in an online marketplace
- Find out who your customer is & where they’re hanging out
- Discover which Social media platform is right for your business
- Facebook marketing
- Facebook Ads as a marketing strategy